Anna, I really appreciate your Aweber review. I wish I could say my experience has been the same. I find it hard to navigate and even harder to understand. I dread the thought of having to login to my account to do anything. I would really like to see more video’s and tutorials, especially on list building., and why can’t I just email my contacts the old way using aweber? You’re talking to somone who has been totally clueless to autoreponders. I’m wondering is there any hope for me (lol)
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This is not an AWeber-specific issue, these changes impact anyone using an email service provider with a sender address from Gmail, Yahoo!, AOL, Zendesk, rocketmail.com, and ymail.com. So if you use ANY third-party mailing service (such as AWeber or any of our competitors) to send emails for you on behalf they will also need to change the "From" address you send with or your emails will not be delivered.
One of its most popular capabilities is its Campaigns feature. It allows users to send auto-responders based on day and time, contact behavior and tags that have been assigned to database contacts. Through the tracking feature, users can keep tabs on where contacts are in the lifecycle of a campaign, as well as which emails and campaigns got the most activity or led to the most unsubscribes.
Aweber designs their system where everything starts with a list. You create a list and name it, and this is what all of your email campaigns will go into for each particular list. Think of the list as your file folder. It helps you stay organized for you to have multiple lists and campaigns going at once. All of your opt in traffic and new subscribers will always fall into your list. When you do your other software integrations with Aweber, you will always be choosing a list to connect that software to Aweber with.
In the negative points I had mentioned that AWeber is not cheap but you can use this to your advantage. Now many Email Autoresponder’s charge based on how many emails you send per month but AWeber charges based on the number of subscribers. So if you send updates weekly or biweekly it will not prove costly at all but in fact it will be cheaper than those who charge on a per email delivery basis.
I've tried various email services multiple times, but I feel the most drawn to Aweber. I like the ease of their email editor. I also like how easy it is to change the order of my legacy follow-up series by simply dragging & dropping the emails in whatever order I wish on the fly. Yes, Aweber is a little more expensive than some other platforms, but I'd rather pay a bit more for something that fits my needs than to be irritated all the time.I've used various email marketing platforms, and I find Aweber's email editor the easiest to use. It's simple and easy, as it should be. I don't feel like I'm fighting with it to get to work properly, and it makes writing and structuring emails the way I want a piece of cake.
Pros: AWeber provides a simple interface which is easy to manage, and they also provide a large array of tutorials to help make the learning process a bit easier. The templates they provide are also of grat value as well. Tracking subscriber behavior and data is a huge bonus to help improve your conversions. A free 30-day trial is always a huge bonus as well.
List Segmentation: I would have to say the number one feature is the ability to tag and segment subscribers based on their behavior. This allows you to follow up with leads based on the specific actions they take (or don’t take). For example can tag links inside emails so when your subscriber click on it you will know. You will have the power to create list segments based on any field in your database.